About Us

The Creator's Story

I was plagued with chronic lower back pain for many years. Similar to many other people, I tried my best to ignore the pain and simply accept it. I had not decided to seriously address the issue until the day I suffered an acute injury to my neck while training Brazilian Jiu-Jitsu. While at the doctor’s office to discuss the neck injury, I was directed to undergo a MRI of my lumbar and cervical spine. The MRI results showed three herniated discs in my lower back, spinal stenosis in the lumbar region, and one herniated disc in my neck.   The doctor advised that I should seriously consider ending my hobby of Brazilian Jiu-Jitsu to prevent further damage to my spine. Given that Jiu-Jitsu was an intense interest of mine, I just wasn’t ready to put it to rest. The advice from various doctors ranged from surgery, nerve-blocking shots, physical therapy, to ceasing any rigorous exercise. Fellow Jiu-Jitsu practitioners simply believed that these injuries were unavoidable in the sport and that we just have to live with them. I couldn’t accept any of these answers. 

I began searching out and reading literature on the back, neck, and spinal mechanics in general. The authors were from varying backgrounds, some were doctors and some were not. As I continued educating myself, I slowly realized critical common principles associated with maintaining a healthy spine. And as I looked around I started noticing how the majority of people violate basic fundamentals of human movement and deviate from the range and function of our anatomical structure. Continuing my studies, I developed a deeper understanding of the human body and how a spine could be compromised through poor posture or poor movement in any activity. Whether it be simple activities such as sitting, walking, standing, lying down, or when the body is engaged in immense physical exertion such as in the sport of Brazilian Jiu-Jitsu, the spine must always be protected through proper alignment and proper movement. If one does not deviate from this proper alignment and movement, the risk for injury is tremendously reduced. Furthermore, practicing proper posture and correct body mechanics allowed my spine to heal because it was not burdened with further stress. 

The one place I had great difficulty in maintaining proper posture and spinal alignment was when I was driving a car. The majority of automobile seats force poor posture and make it next to impossible to sit properly. Within five minutes of sitting in a car, I would begin to feel discomfort in my lower back and neck. Within twenty minutes this discomfort would become pain. I purchased and tried hundreds of dollars worth of seat cushions, back pads, and lumbar supports… none of them worked. My last option was to design and manufacture the perfect automobile cushion set for back pain and neck pain. With four herniated discs and spinal stenosis, I was the perfect test subject on which to experiment with the cushion set prototypes.

It took over a year to design the proper shapes and source the correct material before arriving at the finished product. I truly believe that the Build-a-Posture cushion set is the best product on the market for relieving back pain and/or neck pain and enforcing proper posture when driving a car. I am no longer able to drive a car without the wedge seat cushion and back pad. The company goal of Build-a-Posture is to deliver the highest quality products to make life comfortable again to suffers of back and neck pain.  We want to be a critical element in the customer's journey to healing their spine. 

To this day, my back is better than it has been in the last 10 years and I still practice Brazilian Jiu-Jitsu. I attribute this recovery to proper posture at all times and proper body mechanics at all times. If you focus on correct spinal alignment and achieve this objective for the majority of the day, your spine will heal.